You read that correctly!
It was reported that Min Hee Jin, a former member of SM Entertainment‘s board of directors and their creative director, has joined Big Hit Entertainment. Min Hee Jin is the woman behind the concepts legendary groups Girls’ Generation,f(x),Red Velvet, and SHINee. She is also the one who planned the symbols and the universe for EXO.
She will be leading the launch of the new girl group. She will be leading the launch of the new girl group.