What is the importance of Google advertising campaigns and what are the types of Google ads?
Google is the largest leading company in the field of the Internet, and Google ads plays a big role in e-marketing, and Google uses many tools to facilitate the advertising process for its customers, including the Google Adwords program.
Google ads helped companies earn profits and money in many periods of the year, such as the return to school period, for example.
What are the types of Google ads?
1- Display network:
These ads contain an image and include: app ads, and dynamic ads
2- Search Ads:
It appears when you search on Google, so your site is one of the first search results
Call only ads: It is only available on mobile phones that support calling and making calls
- Application ads: they are used by the owners of companies that have applications on mobile phones and push the user to download the company's application
Dynamic ads: used by managers of companies that have a well-managed website, because the content of this ad is taken dynamically and directly from the evil site
3- Video Ads:
These ads appear on YouTube and other Google display ad networks
4- Shopping Ads:
These ads are very suitable for companies that sell many products and aim to attract users to the company's website and help generate potential customers
What is the importance of Google ads?
1- You can control your expenses easily by setting the price you want and thus you will be able to control your expenses and ensure that you do not spend more than you want.
2- Re-targeting visitors
3- Google ads allow you to email marketing
4- You can monitor the performance of ads
5- Google ads allow you to know the number of visits on the site, but you will not know which page is the most on the site with the highest number of visits, and you will also know the number of potential customers who visited the site, but you will not know the period of time that the potential customer has spent on the site