How do you get into social media marketing?

Have you ever wondered how to get into social media marketing? Social media is a booming industry, with new careers popping up every day. But it isn't just one thing that you can do to go into it — a career in social media marketing is pretty diverse.

Get some experience

You'll need to get some experience, which can be hard when you're just starting. Luckily, there are a few ways you can do this:

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2. Set up a social media presence for yourself (e.g., a Twitter account). You don't have to post anything—just set up an account with an avatar and bio to look like an official page. Then start following influencers in the industry and use the platform as practice for when you start doing actual work!


Market yourself

1. Create a LinkedIn profile.

2. Create a website and social media accounts.

3. Show off your skillset with the best possible examples you can find, such as writing samples, HTML/CSS/JS code snippets, and portfolio pieces (if applicable).

4. Join professional organizations such as the Association of Writers & Writing Programs or the Society for Technical Communication (STC) and local writing/marketing/social media groups in your area related to your industry or passions (e.g., Toastmasters).

5. Offer to help others in these groups by answering questions about tech or social media marketing issues, explaining how something works in plain language without jargon or technical terms (see example below), promoting their businesses on social media, etc., so that you're known for being helpful rather than just trying to promote yourself all the time!

Build a portfolio

1. Build a portfolio of your work. You don't need to be an expert, but you should have some experience and examples of your work to show potential clients.

2. Market yourself. Social media is an incredibly competitive field, so you must stand out from the crowd by marketing yourself effectively.

3. Find a mentor or advisor who can guide you through all the steps involved with entering this industry and help prevent mistakes early on in your career. Don't be afraid to branch out into other areas related to social media. Don't be afraid to ask for help if things aren't going as planned!

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