When they both wore head-to-toe Balmain like high-fashionistas.
They truly love Balmain, and what's more high fashion than wearing looks with matching designer prints covering both bodies? They're forcing their way into the fashion world, one couple's look at a time.
When they kept it all covered up in black at the BET Awards.
It's rare to see them both so buttoned-up, but Kim and Kanye looked polished and cooler-than-you in matching satiny looks.
When Kim was Kanye's accent color.
When Kanye wears black on black, what's a more effective accent color, his shoes, or a dressed-in-red partner?
When they featured the same peekaboo cleavage front row at the Lanvin show.
His and hers underboob is a thing apparently, according to Kimye. Both let their respective tops hang drape down over their shoulders and hang open, with mixed results.
When between the two of them, they wore every "neutral" color.
While this is one of their least matchy matchy looks, between Kim and Kanye, they're wearing navy, black, brown, white, taupe, and blush, and if that's not downright admirable, I don't know what is.
When they matched black and white and denim all over.
They definitely coordinate which neutrals go where in their respective ensembles, and I don't hate it. Do you think they borrow each other's coats?
When they used their baby to complete their front-row monochrome fashion.
We can't forget the importance of baby North as a fashion accessory, and how she completed their familial fashion.
When Kanye's sweatshirt somehow went with Kim's Balmain pearl-covered dress.
I don't know how they look coordinated despite the obvious mix of high and low going on here, but they do. Notice how Kanye's sneakers subtly match Kim's dress.
When they looked regal in navy velvet.
Though Kim's brief stint as a blonde was questionable, it does wonders to offset their head-to-toe navy looks.
When they rocked American sportswear.
If Kim and Kanye's casualwear involves a canadian tuxedo and high heels, I still don't hate it.
Oh yeah, and their Balmain ads that show more Kim and Kanye than Balmain.